Tofu Community Coordinator

[fully remote / part-time — up to 20 hours per month / contract]

The role of the Tofu Community Coordinator supports the Alder team with managing and growing Tofu, our community for climate tech marketers.

Tofu is a monthly newsletter and Slack community for climate tech marketers and marketing-hat-wearing climate tech founders and marketers looking to pivot into climate tech, where we share tips and tricks on climate tech marketing and encourage networking amongst members.

The community provides a tribe for anyone who wants to use their marketing skills and experience to work on climate to avert the climate catastrophe.

The community was launched in mid-2021 and has grown to more than 1000 members from all over the world. It’s a passionate, amicable and supportive community where members can learn the latest marketing trends in climate tech, post/share their successes and challenges, get support with any issue they’re struggling with, and source talent and/or suppliers for their climate tech marketing programs.

Responsibilities and tasks include:

  • Manage content creation, post content on Substack, manage the content distribution via Substack, LinkedIn
  • Manage the Substack subscription process & payments
  • Post, comment, encourage our Slack community to keep it lively & active, ensure members adhere to community guidelines
  • Grow the community through promotion on other channels (LinkedIn, other Slack communities, events)
  • Explore partnerships & collaborations with other communities and content creators
  • Organize virtual community events
  • Contribute to the development of the community strategy (growth, promotion, engagement, monetization)
  • Adhere to Alder & Tofu brand guidelines, community guidelines, tone of voice, and four-eye-principle for quality assurance when acting on behalf of Tofu

Required skills, strengths, and experience:

  • Attention to detail
  • Strong writing skills
  • Self-starter / quick learner
  • Project & time management
  • 1–2 years of work experience, ideally in a community management, marketing/PR agency or in-house marketing role
  • Knowledge of social media platforms and scheduling tools
  • Knowledge of marketing tech tools, including Substack, Google Analytics, social media and communication/project management tools like Google Drive/Google Docs, Slack, ClickUp
  • Industry experience in climate tech and sustainability is a plus but not required

Salary range

This fully remote, part-time contractor role pays $35–$55 per hour (depending on experience) and a 25% commission for any new paid subscribers secured for the Tofu Substack newsletter (based on the subscription type at the time of purchase — monthly, annual or founding member).

How to apply

To apply, please send your cover letter and resume to [email protected].

About Alder & Co.

Alder is a woman- and minority-owned strategic brand marketing agency focused exclusively on climate tech. We’re driven by the purpose of advancing the adoption of climate technologies until they become universal. We support climate tech companies from Brand to Scale™ through branding, marketing strategy, demand generation and creative services. Our values are driven, daring, curious, and loving. And we’re fun to work with. Our team is based remotely, and we communicate via weekly team meetings and Slack. Our clients include innovative climate tech scaleups across energy, batteries/storage, fleet electrification, built environment, hydro/water tech and carbon management, as well as utilities, consultancies and accelerators.

By joining Alder, you’ll propel your career in marketing for mission-driven companies and learn from the best in our industry. Read our manifesto our manifesto.